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What are the top Latin American emoji? It might surprise you!

8th May 2015

We analyzed Canada’s emoji usage in depth last week, and now we’re moving south to take a look at how Latin American Spanish speakers use emoji. Using data from our recent Emoji Report, we compared Latin American emoji use against several other countries/regions. Here are a few tidbits of what we discovered…

Latin American Spanish is tied with Malaysian for the least amount of “happy” faces, and with US Spanish for the most sad faces. Why so serious? In a similar vein, the “broken heart” BrokenHeart-Emoji is used in Latin America more than most other languages.

Sad Smilies - LatAm

Unsurprisingly, the soccer/football Soccer-Football-Emoji is used nearly double the world average – and yet only half as much as Malaysia! Better step it up…

LatAm-EmojiUsage

Latin America is #1 in the world in a few other areas as well – the baby bird BabyBird-Emoji, panda bear Panda-Emoji, three music notes 3MusicNotes-Emoji, and dolphin Dolphin-Emoji.

We also collected stats on Latin America’s top 10 most popular emoji:

  1. Emoji-BlowingKiss Face Throwing a Kiss
  2. Emoji-Tears of Joy Face with Tears of Joy
  3. Emoji-HeartEyes Smiling Face with Heart-Shaped Eyes
  4. Emoji-RedHeart Heart
  5. Emoji-LotsofCrying Loudly Crying Face
  6. GrinningFace-Emoji Grinning Face
  7. GrimacingFace-Emoji Grimacing Face
  8. FaceScreaminginFear-Emoji Face Screaming in Fear
  9. Emoji-ClosedEyesSmiling Smiling Face with Smiling Eyes
  10. SeeNoEvilMonkey-Emoji See-No-Evil Monkey*

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Do you live in Latin America and have any insights into what might explain some of this data? What are your favorite emoji? Join in on the discussion on Twitter!

* Emoji names via emojipedia.org

One response to “What are the top Latin American emoji? It might surprise you!”

  1. Dalto says:

    I though it’d be the pacman. We use it a lot. :v

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